is the trading name for
FairComment is an organisation dedicated
to championing the consumer's rights for fair play in relation
to goods or services purchased from, or agreements entered into
with, big businesses: in short, we are here, to empower the consumer.
FairComment's aims to provide an independent feedback mechanism
which offers value to both the consumer and to the business itself.
FairComment allows consumers, as Users
to the site, to register and to supply comments: praise, complaints,
problems, etc, about goods or services and about the performance
of the business in general.
Registration takes the form of you providing
a username and e-mail address and we will provide you with a password
so that you can login and interact with the site.
FairComment will review comments for accuracy
and appropriateness, and will put a selection of comments up on
the site next to the profiled company. FairComment reserve the
right not to publish a comment if it has evidence that the comment
is incorrect, abusive, defamatory or libelous.
FairComment will then provide the comments
supplied by the User to the businesses that enter into agreement
with us and invite them to respond to the comments raised. Any
response will be made available on the site.
If necessary, FairComment may ask you
to provide more information in order that we can greater champion
your cause with the business.
From time to time FairComment will poll
users on items of interest relating to products or services supplied
by the businesses profiled on the site. As a result we may ask
you for items of personal data, e.g. geographical location, financial
and lifestyle information, in order to better understand the concerns
of the consumer relating to a product or service. FairComment
will then share this information with the business.
If users to FairComment.com have comments
they wish to raise about FairComment itself we invite you to do
this through the FairComment Feedback page.
That's "Fair Comment"!
FairComment believes in free speech and a fair deal
and are here to provide a public forum for consumers to air views, praises,
complaints and general comment about businesses they purchase from.
A customer is more likely to provide heartfelt
comment within an independent, supportive environment and FairComment
actively encourage individuals to feel a part of this community so that
they and other members can lodge complaints and build a forceful presence
that is powerful enough to effect change.
We also believe that the consumer would like
to receive a response from the business they comment on and that the
business has the right to reply.
The following is a comment from David Benady,
deputy editor of Marketing Week:
"In the 70's branding was about low prices,
in the 80's it was about high prices and in the 90's it was about value
for money. But in future decades, it will be about the social values
of the brands themselves.'" [Marketing Week]
At Fair Comment, we aim to play our part in
highlighting consumer issues and social values to the brand leaders
and give them the opportunity to make a contribution to make a better
world for all.
That's "Fair Comment"!
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"this site" refers to all Internet pages
in the www.FairComment.com domain;
"FairComment.com" refers to FairComment Limited;
"User" refers to any person viewing or interacting
with this site, including "you";
"Business" refers to any company, partnership,
other legal entity or individual profiled by FairComment.com or discussed
in Users comments or any trade body that represents a business sector.
"content" refers to any text, photograph or
other image presented on this site to users by either FairComment.com
BY USING THIS SITE, YOU AGREE TO THESE TERMS
SITE AND DO NOT USE THIS SITE FURTHER.
The site of FairComment.com is a web portal
for Users and Business. For Users it provides a mechanism for consumers
to register and view comments, suggestions, praise, complaints or report
problems on goods or services provided the Businesses. For Businesses
it provides a mechanism to review and respond to Users comments, suggestions,
praise, complaints or report problems on goods or services provided
by said Businesses. As such, similar to a newspaper, FairComment will
report Users and Businesses comments and provide editorial comment of
its own. Also similar to a newspaper it will provide relevant Business
information, photographs, trademarks as deemed necessary to identify
the Business without ambiguity to other organisations of similar name,
function or market.
Content, opinions, advice, statements, offers,
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The materials that can be accessed from linked
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You agree not to transmit any chain letters,
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or malicious behaviour which causes damage or may cause damage to FairComment.com
or this site or any of the computer systems on which this site resides.
You agree not to attempt to bypass any of the security measures implemented
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You agree to release all rights concerning such
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or warranties, express or implied, including without limitation, any
as to the availability, accuracy, or content of information, products,
or services, or any as to quality, merchantability, fitness for a particular
purpose or non-infringement
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defect, delay in operation or transmission, communications line failure,
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You agree to defend, indemnify, and hold harmless
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Law and Notice:
with the laws of England. The terms and conditions of this agreement
are subject to change by FairComment.com at any time on a prospective
basis upon notice to users. Any User's use of this site following such
notice shall indicate the User's acceptance of the new terms and conditions.
FairComment.com may provide notice to Users by email or by a general
posting (indicated by the word "Notice") on this site.
Personal data protection:
This site is not a secure system and your privacy
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will be retained by FairComment.com.
By accepting these terms the User gives FairComment.com
the right to share certain details pertaining to the User and their
comments to the relevant Business. FairComment.com will pass only those
details to the Business that FairComment.com considers necessary to
assist the Business in improving its service to customers or responding
accurately to the Users comments.
FairComment.com undertakes not to provide your
personal data for marketing or other purposes to any other third parties
that are not the relevant Business.
Copyrights and trademarks:
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Except as expressly provided herein, FairComment.com does not grant
any express or implied right to you under any patents, copyrights or
trade or service marks.
To the extent that any materials submitted to
the site by a User have been specifically created by that User for such
submission, ownership of the copyright in such materials shall vest
in FairComment.com; the rights of the User and any third party in any
pre-existing material submitted to the site are acknowledged.
This Legal Notice is available in each of the
From the 'Terms & Conditions' link on the
home page of the FairComment.com portal
By presentation to the User for acceptance when registering to the site.
Registration will not be permitted unless the user actively accepts
these terms by performing the instructions displayed.
From the 'About Us' button available on every FairComment.com page and
selecting 'Terms & Conditions'
If any changes are made to this notice this will be updated in the above
areas. All registered users will be notified of the change by e-mail
and will be required to re-accept these terms when next logging in to
© 2000 FairComment Limited.